I’m sure most of us have been watching the NFL this season, but do you know how much those awesome ads during the game cost? I had no idea until I recently did some research and found that it’s a hefty sum. Quite frankly, I’m in shock!
It all depends on the game, but the average cost of a 30-second ad spot on the Super Bowl this season starts at $5 million. That’s a whopping amount of cash! And while commercials are slightly cheaper during regular season games, they’re still quite expensive. A 30-second commercial will run you about $700,000 during broadcasts of select top-tier games. Wowza, that’s a lot of money!
Now, here’s where things start to get even crazier. On top of the television ad prices, NFL teams also benefit from in-stadium advertising. For instance, a full stadium wrap will cost you anywhere from $50,000 to $500,000. And that’s just for a single team, and it doesn’t count the exclusive deals that big teams such as the Cowboys can negotiate.
Are you shock? I know I was! Ad prices like these make me really wonder why any company would even choose to advertise during the NFL. But I guess if you can afford it, why not go for it and gain some exposure. It’s definitely an expensive way to get your name out there, but it works.
It seems like the sky is the limit when it comes to NFL advertising. I guess you could say it just goes to show that anything is possible—but only if you’ve got the money to back it up. Personally, I’m amazed that companies are willing to dish out so much cash for NFL ads!
On the other hand, I do understand why companies are so willing to go big for NFL commercials, even if it’s an expensive venture. After all, the NFL is the most popular sport in the U.S., and it’s gaining in popularity all around the world. Advertisers know that a huge crowd will be tuning into the games, and that a 30-second commercial or stadium ad is the perfect way to gain exposure and reach a lot of people.
When you consider the potential ROI, it definitely makes a lot of sense to purchase an ad spot during the NFL. But if you’re a business on a tight budget, NFL ads are probably not the best option for you.
At the end of the day, though, it’s really up to you to decide if NFL ads are worth it your business. Do the potential benefits outweigh the costs? I guess it all depends on your company’s particular goals and objectives.
To sum up, I’ve learned that ad spots during the NFL season don’t come cheap. A 30-second commercial during the Super Bowl will run you around $5 million, while regular-season spots are a still rather pricey at around $700,000. On top of that, companies can spend up to $500,000 on stadium ads. I’m amazed at how willing companies are to spend so much money on NFL ads, but I suppose if you can afford it, it’s a great way to gain some exposure. Ultimately, it’s up to you to decide if the potential benefits outweigh the hefty costs.
I guess the moral of the story is that sometimes it pays to spend big. The NFL is the most popular sport in the U.S., and gaining exposure during a Super Bowl or regular-season game is an efficient way to reach a large audience. It just holds true that you’ll have to spend big bucks to get those exposure. Companies have to decide if it’s worth it their budget. In the end, the decision is yours.